Est. 2026 · Forest Lake, Minnesota
Viper Concepts Group takes practical ideas from everyday life and turns them into working products and communities, built with AI and tested with real people from day one.
What we do
We are a founder-led studio. Each concept starts with a problem we know firsthand, gets a working version quickly with AI doing the heavy lifting, and earns its next step by being used.
Our best ideas come from groups we already belong to: small business owners, hunting camps, hobby communities. We build for people we can talk to every week.
We put early versions in front of a real first group instead of waiting on outside approval. Their feedback decides what ships next.
AI lets a small team research, design, code, and teach at the pace of a much larger one. That is how we keep several concepts moving at once.
How the incubator works
Concepts advance only when the stage before them proves out. Some graduate into their own business. Others are shelved, and what we learned goes into the next one.
Find a real, recurring problem inside a community we know well.
Test the idea with a first group of real users before investing heavily.
Ship a working product with AI in the build loop, then improve it weekly.
Open it to a wider audience, or shelve it and carry the lessons forward.
The concept ledger
Each concept is filed in our ledger with its current stage.
A community where business owners learn to put AI to work.
An active online group where owners trade real examples, ask questions, and learn practical skills like giving AI better context and having AI write prompts for them. It is also where we hear firsthand what small businesses need next.
150+Members
The deer camp notebook, carried into the next generation.
Most hunting camps keep a worn notebook where each season gets written down: who sat where, what came through, and the stories worth retelling. Camp Notebook keeps that tradition and adds what a modern camp needs, for grandparents, parents, and kids alike.
New ideas are scoped and tested quietly before they earn a spot in the ledger. Have a problem worth solving? Tell us about it.
Camp Notebook beta
We are opening Camp Notebook to a small group of hunting camps before launch. Beta camps get early access, a direct line to the founder, and a real say in what gets built. Sign up now and we will email you when your spot is ready.
Built with Claude
We run a lean studio, and Claude is the main tool that makes that possible. Here is where it shows up across our work.
Sizing up an idea, studying existing tools, and finding the gap a new concept can fill before we build.
Planning features, drafting screens, and writing and reviewing the code behind products like Camp Notebook.
Creating the prompting guides and examples we teach to the members of the chat.
Writing, planning, and the day-to-day work of running several concepts with a small team.
Founder
Chad Schmidt
Founder · Viper Concepts Group
Chad is a Fortune 500 IT leader with more than ten years in IT asset management and end user computing, leading hardware management and deployment for a large enterprise.
He is also a serial entrepreneur. Before Viper Concepts Group, he built and ran ventures in photography, car detailing, and 3D printing. The incubator brings that habit of starting things together with a career spent putting technology into people's hands.
Contact
Team@viperconceptsgroup.com
Viper Concepts Group · Forest Lake, Minnesota
